Loading
Compare
Melivana vs Adfactors PR: which PR agency is right for you?
Adfactors PR is one of India's largest and most established PR networks, well suited to large-scale corporate and financial mandates. Melivana is a focused agency built around SEO, AEO and LLM-led PR, so brands are cited by AI answer engines as well as covered in the press. The right choice depends on scale versus AI-era visibility.
What is the difference between Melivana and Adfactors PR?
Adfactors PR is one of India's largest and most established PR networks, well suited to large-scale corporate and financial mandates. Melivana is a focused agency built around SEO, AEO and LLM-led PR, so brands are cited by AI answer engines as well as covered in the press. The right choice depends on scale versus AI-era visibility.
Choosing a PR agency starts with the outcome you need, not the size of the logo. Adfactors PR is a large, long-established Indian network with deep reach across corporate, financial and public communication. For very large mandates that need scale and a broad national footprint, that heritage is a genuine strength.
Melivana takes a different approach. We are built for how discovery works now, blending earned media with SEO, answer engine optimisation and visibility inside large language models, so a brand is not just covered but cited when buyers ask an AI assistant. This comparison lays out the differences fairly so you can decide which fits your goals.
Side by side
The comparison
| Dimension | Adfactors PR | Melivana |
|---|---|---|
| Positioning | A large, established full-service PR network with a broad national footprint. | A focused PR agency built around SEO, answer engine optimisation and LLM visibility. |
| Best for | Large corporate, financial and enterprise mandates that need scale and reach. | Brands that want to be cited by AI answers and rank in search, as well as earn press. |
| Approach to AI and AEO visibility | Traditional earned media strengths. Public details on AI-specific offerings are limited, so confirm scope directly. | AI and LLM visibility is the core of the offering, engineered alongside earned coverage. |
| Engagement model | Typically structured for large, multi-stakeholder programs. | Scoped retainers and projects, sized to a clear set of outcomes. |
| Where to consider them | When you need the scale and breadth of a large national network. | When visibility in Google, AI Overviews and LLM answers is a priority. |
The verdict
Which should you choose?
Both are credible choices for different needs. Adfactors PR is a strong fit when you need the scale, breadth and heritage of one of India's largest networks. Melivana is the modern, AI-visible choice for brands that want to be found and cited across search and AI answer engines, not just the traditional press. If earning coverage that also compounds into search rankings and LLM citations matters to you, that is the specific problem Melivana is built to solve, from offices in Kolkata and Mumbai.
Questions, answered
Yes, for brands whose priority is visibility across search and AI answers. Adfactors PR is a large, established network suited to scale-heavy mandates. Melivana is a focused agency that engineers earned coverage alongside SEO, AEO and LLM visibility, so the fit depends on whether you need breadth of scale or AI-era discoverability.
Let's talk
Your next chapter deserves a sharper story.
Get a proposal, or book a 30-minute strategy call. We'll pressure-test your positioning and show you the fastest path to the reputation you need, no obligation.
Prefer email? hello@melivana.com