What is included in a PR retainer?

A PR retainer usually covers ongoing media relations, content, monitoring and reporting for a fixed monthly fee. The exact mix depends on your goals. Melivana scopes each retainer to a clear set of outcomes and reports against them every month, so you always know what your investment is doing.

How do I choose the right PR service?

Start from the outcome you need: coverage, reputation defence, investor confidence, a launch, or visibility in AI answers. Most brands combine two or three services into one program. We help you scope the right mix in a proposal, rather than selling a fixed package.

PR Services

A full-service PR agency, built for search and AI

Every capability a modern brand needs to earn coverage, protect reputation and get cited, across traditional media, search and AI answers. Pick a service, or let us scope the right mix.

What does a full-service PR agency do?

A full-service PR agency manages a brand's reputation and visibility across every channel: earned media, digital PR, reputation management, crisis response, thought leadership, financial and product communication, and now visibility inside AI answers. The goal is a brand that is trusted, covered and cited wherever its buyers look.

The wedge

AI & LLM Visibility PR

Get your brand cited by AI, not just found on Google. The capability most Indian brands, and most incumbent agencies, have not built yet.

Explore the service

Capabilities

Every PR service, in one place

Media Relations

Media relations is the practice of building and maintaining relationships with journalists and editors to earn favourable news coverage.

Digital PR

Digital PR is public relations built for how people discover brands online.

Press Release Distribution

Press release distribution is the process of writing an official announcement and getting it to the right journalists and outlets.

Reputation Management

Online reputation management is the practice of shaping what people find when they search for a brand or person.

Crisis Communications

Crisis communication is how an organisation communicates with the public, media and stakeholders during a serious incident that threatens its reputation.

Influencer PR

Influencer PR is the practice of building relationships with creators and public figures so they credibly feature or endorse a brand to their audience.

Corporate Communications

Corporate communication is how an organisation manages its messaging and reputation with all of its stakeholders: employees, media, investors, customers, regulators and the public.

Thought Leadership

Thought leadership PR builds the public profile and credibility of a company's leaders by placing their ideas, commentary and bylines in respected media.

Financial & IPO Comms

Financial PR is communication aimed at investors, analysts and the financial media.

Product Launch PR

Product launch PR builds anticipation and coverage around a new product or service.

Social Media PR

Newsjacking is the practice of adding a brand's timely, relevant angle to a breaking news story or trend to earn attention and coverage.

Corporate Reputation

Corporate reputation management is the practice of building and protecting how an organisation is judged by all its stakeholders over time.

Public Affairs

Public affairs is the practice of managing an organisation's relationships with government, regulators and the public on matters of policy.

PR services, answered

A full-service PR agency offers media relations, digital PR, press release distribution, reputation management, crisis communications, influencer PR, corporate communications, thought leadership, financial PR, product launch PR and social media PR. Melivana adds AI and LLM visibility PR, so brands appear inside AI answers as well as search results.

Let's talk

Your next chapter deserves a sharper story.

Get a proposal, or book a 30-minute strategy call. We'll pressure-test your positioning and show you the fastest path to the reputation you need, no obligation.

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Prefer email? hello@melivana.com

A full-service PR agency, built for search and AI

AI & LLM Visibility PR

Every PR service, in one place

Media Relations

Digital PR

Press Release Distribution

Reputation Management

Crisis Communications

Influencer PR

Corporate Communications

Thought Leadership

Financial & IPO Comms

Product Launch PR

Social Media PR

Corporate Reputation

Public Affairs

PR services, answered

What services do PR agencies offer?

What is included in a PR retainer?

How do I choose the right PR service?

Your next chapter deserves a sharper story.

A full-service PR agency, built for search and AI

AI & LLM Visibility PR

Every PR service, in one place

Media Relations

Digital PR

Press Release Distribution

Reputation Management

Crisis Communications

Influencer PR

Corporate Communications

Thought Leadership

Financial & IPO Comms

Product Launch PR

Social Media PR

Corporate Reputation

Public Affairs

PR services, answered

What services do PR agencies offer?

What is included in a PR retainer?

How do I choose the right PR service?

Your next chapter deserves a sharper story.